Neighbourhood · Windsor and Maidenhead

South Ascot & Sunningdale: house prices and how the area is changing

Official figures for the South Ascot & Sunningdale neighbourhood of Windsor and Maidenhead, England (ONS area Windsor and Maidenhead 018). Headline figures assembled 26 October 2026. Postcodes SL5. Figures that read a point use the neighbourhood's centre, near SL5 0FJ.

One of the most affluent neighbourhoods in England, with signals pointing away from gentrification

South Ascot & Sunningdale is one of the most affluent neighbourhoods in England. But area signals point away from gentrification against Windsor and Maidenhead (3 of 17 signals falling, 2 rising). Houses here typically resell for £939,500 and flats for £380,000 (median resale prices, 2023-2025). Recorded crime is lower than across Windsor and Maidenhead (0.7 times the borough's rate), and the nearest station, Sunningdale, is about a 14-minute walk from the neighbourhood's centre.

The neighbourhood in brief, from the figures on this page. Summary updated 26 October 2026; source dates are shown below.

Typical house price

£939,500

Median resale price of houses in the neighbourhood, 2023-2025; +4% against 2017-2019.

Source: HM Land Registry Price Paid Data

Typical flat price

£380,000

Median resale price of flats in the neighbourhood, 2023-2025; -5% against 2017-2019.

Source: HM Land Registry Price Paid Data

Affluence today

Among the most affluent

How well off the neighbourhood is now, from household income, home prices and deprivation.

Source: ONS, HM Land Registry, MHCLG Indices of Deprivation

Signs of gentrification

Moving the other way

Weighted balance -0.10; 2 of 17 signals up, 3 down, against the borough.

Source: Official statistics on prices, incomes, benefits, businesses, schools and more (a full report shows every signal)

Deprivation

Decile 10 of 10

English Indices of Deprivation 2025: 1 is the most deprived tenth of neighbourhoods, 10 the least. At the neighbourhood's centre; its 6 small areas range from decile 9 to 10.

Source: MHCLG English Indices of Deprivation 2025

Average household income

£80,900

ONS estimate for the neighbourhood (modelled, with a margin of error).

Source: Office for National Statistics

Recorded crime

0.7 times the borough's rate

Crimes recorded by the police over 12 months (not anti-social behaviour) per resident, against the borough. Crime per resident can overstate the risk in busy centres where many people work or visit.

Source: Police.uk

Where South Ascot & Sunningdale sits in Windsor and Maidenhead

  • Typical house price: the highest of 18 neighbourhoods in Windsor and Maidenhead
  • Typical flat price: 2nd highest of the 15 neighbourhoods in Windsor and Maidenhead with enough flat sales for one
  • Average household income: 3rd highest of 18 neighbourhoods in Windsor and Maidenhead

Ranked among the council's neighbourhoods by the figures on each one's own page, checked 26 October 2026: typical prices are HM Land Registry resale medians over the latest three-year window, household income the ONS's modelled estimate, with a margin of error, so neighbourhoods a place or two apart may not really differ.

Prices over time in South Ascot & Sunningdale

House prices: South Ascot & Sunningdale against Windsor and Maidenhead: This neighbourhood £138k (1995) to £705k (2026); Windsor and Maidenhead £103k (1995) to £565k (2026).£226k£944k2026202120162011200620011995This neighbourhood£705kWindsor and Maidenhead£565k
Median resale price of houses each year here and across Windsor and Maidenhead, 1995 to 2026 (HM Land Registry Price Paid Data: standard sales, new builds left out). Years with fewer than 10 sales here are left out. 2026 is the year so far (dashed).
Flat prices: South Ascot & Sunningdale against Windsor and Maidenhead: This neighbourhood £73k (1995) to £303k (2026); Windsor and Maidenhead £63k (1995) to £290k (2026).£110k£393k2026202120162011200620011995This neighbourhood£303kWindsor and Maidenhead£290k
Median resale price of flats each year here and across Windsor and Maidenhead, 1995 to 2026 (HM Land Registry Price Paid Data: standard sales, new builds left out). Years with fewer than 10 sales here are left out. 2026 is the year so far (dashed).

Source: HM Land Registry Price Paid Data, held locally and checked 26 October 2026. Medians each year, not a valuation of any home.

How the area is changing, signal by signal

2 of 17 counted signals point towards rising affluence against Windsor and Maidenhead, 3 the other way and 12 in line. A reading of official statistics against the borough, not a prediction; a full report shows every signal's figures and weight. Where this reading sits among every neighbourhood in England and Wales: the gentrification league table.

Rising against the borough

  • Solar and heat pumps
  • New-build activity

Falling behind the borough

  • Recent price momentum
  • Air quality
  • Home improvement applications

Stations and schools nearby

Nearest station

  • Sunningdale Railway station, about a 14-minute walk from the neighbourhood's centre (1.1 km in a straight line). About 4.3 trains an hour leave between 07:00 and 19:00 on a weekday: South Western Railway to London Waterloo (about 55 min) and Aldershot (about 48 min).

Station locations: NaPTAN (Department for Transport). Trains: Network Rail's timetable for Tuesday 6 October 2026, with the timetabled minutes of direct trains; timetabled, not live running. Distances from the neighbourhood's centre in a straight line, walked at 4.8 km/h; the real route is longer.

Nearest state schools

  • Nearest state primary school Holy Trinity CofE Primary School, Sunningdale 830 m from the neighbourhood's centre. Ofsted: Ungraded visit: School remains Good (Mar 2024).
  • Nearest state secondary school Charters School 650 m from the neighbourhood's centre. Ofsted: Good (Mar 2023).

Schools: Department for Education, Get Information about Schools (20 October 2026); inspections: Ofsted's management information as at 30 September 2026, in Ofsted's own words. Straight-line distances; not a catchment or admissions assessment.

Questions about South Ascot & Sunningdale

What is the typical house price in South Ascot & Sunningdale?

£939,500. Median resale price of houses in the neighbourhood, 2023-2025; +4% against 2017-2019.

How does South Ascot & Sunningdale compare with the rest of Windsor and Maidenhead?

Typical house price: the highest of 18 neighbourhoods in Windsor and Maidenhead. Typical flat price: 2nd highest of the 15 neighbourhoods in Windsor and Maidenhead with enough flat sales for one. Average household income: 3rd highest of 18 neighbourhoods in Windsor and Maidenhead.

Is South Ascot & Sunningdale an affluent area?

Among the most affluent. How well off the neighbourhood is now, from household income, home prices and deprivation.

Is South Ascot & Sunningdale gentrifying?

Moving the other way. Weighted balance -0.10; 2 of 17 signals up, 3 down, against the borough.

What is the nearest station to South Ascot & Sunningdale?

Sunningdale. Railway station, about a 14-minute walk from the neighbourhood's centre (1.1 km in a straight line). About 4.3 trains an hour leave between 07:00 and 19:00 on a weekday: South Western Railway to London Waterloo (about 55 min) and Aldershot (about 48 min).

Which state schools are nearest to South Ascot & Sunningdale?

Nearest state primary school. Holy Trinity CofE Primary School, Sunningdale. 830 m from the neighbourhood's centre. Ofsted: Ungraded visit: School remains Good (Mar 2024). Nearest state secondary school. Charters School. 650 m from the neighbourhood's centre. Ofsted: Good (Mar 2023).

Each answer repeats a figure shown above, with its source there.

Thinking of buying in South Ascot & Sunningdale?

A full report covers flood risk, schools, crime, your commute, energy, planning and how the area is changing, for the exact home.

Prepare a full report for a home here See a sample report

Nearby neighbourhoods in Windsor and Maidenhead

Postcode districts

Neighbourhood names: House of Commons Library, MSOA Names, Open Parliament Licence v3.0. Contains HM Land Registry data © Crown copyright and database right 2026. This data is licensed under the Open Government Licence v3.0. Contains National Statistics data © Crown copyright and database right 2026. Contains public sector information (MHCLG, Police.uk, Ofsted, Department for Education) licensed under the Open Government Licence v3.0. Station locations from NaPTAN (Department for Transport), Open Government Licence v3.0. Trains: contains information of Network Rail Infrastructure Limited licensed under the Open Government Licence v3.0. Figures describe the area, not any home, and are not a valuation or a prediction.